Samsung ships 261M smartphones globally

Samsung has grabbed the title as the largest smartphone manufacturer in 2022 after shipping 261-million units worldwide – edging out the 226.4 million units shipped by Apple, according to StockApps.com.

“The South Korean technology giant was able to maintain its market leadership despite the pandemic-induced economic downturn, which affected all smartphone manufacturers,” says StockApps financial journalist Edith Reads. “This is a testament to Samsung’s ability to adapt quickly to changing consumer needs and trends.”

Source: Samsung Electronics

The pandemic drastically affected the global smartphone market in 2020, with total shipments standing at just 275.8 million units – the lowest volume since Q2 2013, according to StockApps.com. However, Samsung was resilient during this period and eventually surpassed its pre-pandemic sales levels.

“Samsung’s success in the smartphone market can be attributed to several factors, including the company’s innovative technology, design, and marketing strategies. The company has consistently introduced cutting-edge features and technology to its devices, such as the foldable screen, which has helped to differentiate Samsung’s devices from those of its competitors,” reads adds.