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Corporate wellness programs to drive wearables growth


According to a new report from market intelligence firm Tractica, more than 75-million wearable devices will be deployed in enterprise and industrial environments between 2014 and 2020.

Wearable devices such as fitness trackers have started to impact consumers’ personal lives, making them more knowledgeable about their activity levels, sleep patterns and eating habits. However, the impact of wearables goes beyond trackers and personal lives into work life, as well, giving companies and employees the tools and technologies to make the workplace more productive, safe, and collaborative. The adoption of wearables in the workplace will occur both in corporate enterprise environments and in industrial settings.

The report shows that smart watches will be the largest category of wearables in the workplace, followed by fitness trackers and smart glasses.

“The use of wearables in the enterprise will include devices that are part of the ‘bring your own wearable’ (BYOW) trend, as well as fitness trackers or smart watches provided by employers as part of their corporate wellness programs,” says research director Aditya Kaul. “Wearables in industrial environments, on the other hand, will revolve around a different set of use cases altogether, including areas such as oil and gas, mining, aerospace, warehouse, engineering services, transport/logistics, field maintenance and mobile workforce management.”

Tractica’s report, ‘Wearable Devices for Enterprise and Industrial Markets’, provides a comprehensive examination of the market opportunity for enterprise and industrial wearables, analyzing various device categories, their specific roles and adoption timelines in the workplace.