Bringing electronic products to B2B markets

In order to be successful, electronic part makers of all sizes need to excel in many different and often complex, areas of their business. Today’s challenges, ranging from global logistics to product compliance, challenges can be very daunting to designers because the industry moves so quickly and supply chains are increasingly global in nature.

Missy Hall of Digi-Key Electronics explains some of the important elements to remaining competitive in the component supplier space these days. Hall also shares her area of expertise with listeners – as this podcast episode puts its focus on the many challenges tech companies and component makers face when bringing their products to B2B markets.

Guest: Missy Hall, vice-president of new market development at Digi-Key Electronics, one of the largest electronic component distributors in North America and globally.

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