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Future joins the ERA


Montreal-based Future Electronics, a global distributor of electronic components, has become an active member of the Electronics Representatives Association (ERA), an organization that serves and speaks for electronics industry reps, manufacturers and distributors who are field sales partners. 

 

“Future Electronics is one of the most forward-thinking electronic components distributors in the industry,” said ERA CEO Walter Tobin. “Its dedication to service-excellence, world-class demand creation initiatives and supply chain programs continue to delight customers worldwide. ERA is excited to welcome Future Electronics as its latest global distributor member.”

 

Since 1935, the ERA has worked to advance and support the professional field sales function in the global electronics industry through programs, services and activities that educate, inform and advocate for manufacturers’ representatives, the principals they represent and the distributors who are representatives’ partners in the marketplace.

 

Tobin says the rep community continues to bring enormous value to the Americas customer base, and Future looks forward to strengthening its partnerships with all the member organizations that are part of the ERA.

 

“Future Electronics is deeply committed to the Americas rep community, and we are thrilled to be part of the ERA,” added Karim Yasmine, corporate VP of strategic supplier development.  “This engagement is a natural evolution of our Rep Council initiative, the longest-running active Rep Council in Americas distribution.”