Harting held its annual open house and delivered its distributor awards at the Electronics Distribution Show (EDS) in Las Vegas this spring. This annual tradition for the company gives its distribution partners the opportunity to see the company’s latest initiatives and products, according to Jon DeSouza, president & CEO of Harting Canada Inc.
This year’s theme ‘Driving the Industry,’ focused on the expansion of Harting’s educational tools, expansion into Mexico and new products including the Han ES and the Hermes Award winning MICA device. The event began with a presentation by DeSouza and Philip Harting, president/partner and chairman of the Harting Technology Group.
Harting launches educational tools
Last year, Harting made a promise to expand its educational tools for the market with the creation of the Harting Roadshow Truck, Harting Knowledge Center Content Hub App, and expansion of HARTING-U.com. This year, the firm fulfilled that promise and brought those tools into the hall for visitors to experience first-hand. Booth visitors were treated to a tour of the Roadshow Truck by Harting’s technical experts and invited to schedule the truck to come to their customers.
Harting also demonstrated its VideoCall an Expert service to partners, which allows customers to video chat with a technical expert offering real-time support and eliminating the wait for email responses or the difficulty of explaining a problem over the phone.
Delivering new solutions
Harting launched the Han ES Press whose conductor termination technology based on the cage clamp termination, which allows simple, quick and vibration-proof assembly of conductors with or without ferrule. The Han ES Press plug-in jumpers also enable multiple contacts to be bridged directly at the connector. The Hermes Award winning MICA was featured as well. MICA is a modular platform of open hardware and software that can be swiftly and economically adapted to many industrial application areas.
Expanding into Mexico
Harting shared its latest expansion plans, which includes opening a sales office in Mexico City, as well as a manufacturing facility in Silao in July. The Harting Mexico facility is an important step forward in Harting’s strategy, aimed at bringing them closer to their North America customers.
Harting distributor awards
Once again Harting handed out its annual distributor awards. This year three distributors were awarded in four different categories:
* Allied Electronics took home two awards for Distributor of the Year and New Product Sales Growth. In 2015 Allied Electronics grew sales and new product revenue more than any other distributor and displayed an overall outstanding partnership with Harting.
* Mouser Electronics was awarded New Customer Growth for gaining more new Harting customers than any other distributor that year.
* Arrow Electronics was presented the award Digital Marketing Partner of the Year. In 2015, Arrow launched their new website, which resulted in a complete new Harting landing page as well as heavy investment on promoting Harting. They also developed a comprehensive marketing campaign for Harting’s board-to-board and wire-to-board product lines.