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Future signs disty deal with CSR


CSR plc, Cambridge UK, a leading provider of multifunction connectivity, audio, automotive and location platforms, has signed a distribution agreement with Montreal area-based electronic components distributor Future Electronics.

Through its dedicated wireless and RF business unit, Future Connectivity Solutions, Future will promote and sell CSR’s high performance ICs across North, Central and South America. Future will offer CSR’s full portfolio including solutions for connected home, automotive, voice & music, and lighting and industrial.

“The fast growing Internet of Things (IoT) is driving accelerated interest for CSR products and working with Future will help us take advantage of that exciting market growth,” says Jong Pak, VP of WW business operations at CSR. “By leveraging Future Connectivity Solutions’ dedicated wireless expertise, we can rapidly extend our reach to new customers while also adding strong technical and customer support for customers throughout the Americas.”

“CSR’s product portfolio will enhance our IC and SoC offering within our fastest growing wireless areas, allowing our dedicated wireless engineers to provide an even wider range of product solutions and support to our customer base.” says Matthew Rotholz, vice-president marketing of Future Connectivity Solutions.

“Our dedicated business unit is focused on providing a high level of support and services in the connectivity space. This includes a wide range of IC, modular and boxed wireless solutions, demo and development support and system software support. Our wireless ecosystem is designed to help customers design smarter and more efficient products as well as accelerate their time to market,” adds Kelly-Anne Murphy, director of marketing for Future Connectivity Solutions.