Murata Electronics North America has introduced the LXMS31 series Magicstrap for complete coverage in the ultra high frequency (UHF) band (850MHz to 965MHz). This radio frequency identification (RFID) tag is designed to be applied directly on the printed circuit board (PCB) like other SMD components. The Magicstrap tag is inductively coupled to the antenna that has been designed and integrated into the PCB. Therefore, no electrical contact is necessary, allowing the tag to be adhered to the PCB using glue or sticky tape. RFID is gaining in importance as manufacturing and asset management groups are looking to improve efficiencies, reduce bottlenecks, track inventory and minimize costs. The circuitry provides the impedance matching feature required to cover the entire UHF bandwidth in a single device that complies with the EPCGlobal C1 G2 standard. This also maximizes the antenna read range to a distance of five meters in some cases.